strategist, designer, consultant, writer; all things tech & media.
Intro
Rob’s professional career has spanned from Tech to Academia to Hollywood to Advertising to Government & non-profit.
His current academic work is focused on information architecture and its effects on the brain, improving information ecosystems, and developing evolutionary models to understand digital spaces better.
His current professional work is focused on helping organizations improve their communication strategies and dialogue methods with and among their audiences.
He also writes screenplays and designs games. Some of which have been made into feature films & products. Some of which are worth watching & playing.
You can find him in Los Angeles trying to get his dog to pay more attention to him.
01
strategic design
Rob has consulted and worked for numerous brands, companies, and start-ups ranging from branding and marketing to business development, systems design to UX design.
He is currently working under Fred Dust at Dust&Co. A consultancy focused on optimizing conversational health and communication strategy for businesses, institutions, and organizations. In his time at Dust&Co., Rob has helped advise for Disney, The Rockefeller Institute, Brookings Institute, World Economic Forum, The UN, World Wild Life Fun, data.org, AARP, the Aspen Institute, and many more.
02
information systems
Rob was on the forefront of foreign influence and disinformation campaigns in Estonia and Latvia while studying and working for the European Union in 2006 & 2007. His focus there was aimed at understanding and tracking Russian interference in elections of former Soviet satellite countries.
In 2018, Rob helped develop Atlas: An interactive white paper/prototype for a free-market news platform that could be better inoculated from fake news and foreign interference while invigorating the economic stability of smaller/local journalistic outfits. In early 2019, Rob wrote a series of white papers on the same subject.
His work on coyote mating patterns, memetic viruses, memeplexes, and Goodhart’s law as it relates to disinformation campaigns and fake news has been highlighted by several prominent social scientists in their own work.
He is currently focused on the power of prediction markets to mediate and shape noisy information environments.
03
media & advertising
Rob has over 10 years of experience working in Hollywood. After working for several production companies, Rob branched out on his own, founding Super Fun Productions in 2015. He went on to create advertising campaigns for Fortune 500 brands, produce music videos for some of the world's biggest acts, and consulted on multiple award-winning documentaries, movies, and T.V. shows.
His past clients include Lexus, Cadillac, Samsung, Kodak, Johnson & Johnson, Pac Sun, Under Armour, Post Malone, Avicii, Rita Ora, Andrew Watt, Cold War Kids, and many more.
Super Fun Productions accolades include: 1x VMA Winner - 2x VMA Nominee - 3x AdWeek award winner -4x Vimeo staff pick of the month - 22 Billion+ total impressions/views across all content channels.
04
content
Rob has co-written several screenplays that have been turned into feature-length films. His most recent film, Mob Land, starring John Travolta, Stephen Dorff, Shiloh Fernandez, and Ashley Benson, directed and written by Nicholas Maggio, is due in theaters in August 2024.
Rob's written-work has been featured in THE STARTUP, the DATA-DRIVEN INVESTOR, MEDIUM, GQ, POPDUST, PLAYBOY MAGAZINE, ONE ZERO, and FAST COMPANY.
His writing covers tech & media, politics, science, culture, and more.
05
product
In collaboration with Domestika, Rob & Fred have developed a 4-part learning series for creatives to sell their work, develop their brand, and tell their creative story. This will be available to creatives everywhere in September 2023
In collaboration with Fred Dust at Dust&Co, Rob & Fred have co-created an experimental game called CAMPHYRE. The game will be available for sale in the summer 2023.
